Author: Laughing Glass

Happy National Tequila Day!

So, what are you drinking today July 24? Okay, okay, you may not be “celebrating” this national holiday – but every day is tequila day for us! To commemorate the occasion, Co-founder of Laughing Glass, Carey Clahan, has a short list of some of her favorite tequilas (and why). Read on!

In the mood for tequila? Here’s are some of my favorite, easy to find bottles. (Also, here’s a hometown hint – if you just want a taste without buying a whole bottle, there are plenty of bars that will serve you “half shots” so you can try more than one tequila at a time. Word to the wise – make sure it’s a very slow night before you ask your local bartender to do this! But on the right night, with a chatty barkeep, you can taste and learn a lot!)


Maestro Dobel (Diamonte)
Reposado claro
This tequila is distilled several times so it loses its brown color. Looks like a blanco so this can be confusing – especially because it’s so smooth for sipping. I sip room temp but that’s not for everyone. The flavors evolve with each sip which equals way more depth than a blanco even though it looks like one.
Pasote
Anejo Aged in bourbon barrels (though I’ve also heard sherry barrels) gives this tequila a fruitier nose. Smooth and vanilla forward, not too peppery or citrusy. Agave, oak and a little nutty.
Fortaleza
*Side note- the “Forty” distiller has a great story if you like doing some advance research- and the distilleria does everything old school – brick ovens, stone grinders, old world wood fermentation, “no short cuts.” I’ve loved all of Fortaleza’s products since I found them around 7 years ago.
Reposado
The bartender’s bestie, the hipster go-to, awesome tequila whether you’re a beginner or expert tequila connoisseur. Sip over a big ice cube and chill. You are officially cool.
Anejo
Smell it! It’s like caramel candy! Again, agave and vanilla forward (and a wee butterscotch) which is my flavor preference against hard pepper. So smooth. It coats your tummy with warm happiness!
Clase Azul
Reposado
Get it for the future vase. Gorgeous on the bar! Some people get snotty about this one (I think because of the flashy bottle.) I definitely have a clear preference towards caramel and vanilla – maybe because I’m a woman? Or maybe too many harsh earthy chemically Cuervo shots in my youth? – whatever the case, don’t let tequila snobs fool you, nice bit of juice in here and a great souvenir from any travels in Mexico.
Don Julio 1942
Anejo
Butterscotch nose. It is a little sweet and super smooth. Very urban popular (in fact, it’s often drunk for bottle service on MTV’s Jersey Shore if you watch that terrible show that I secretly adore please don’t tell anyone). Drink it neat and naked. Loads of unfolding caramel, vanilla and spice.

And of course, our own super premium blanco tequila is absolutely perfect – I wish you all could try it! Maybe some day, but in the meantime, enjoy ours out of a bottle of LGC margaritas. Enjoy, happy #nationaltequiladay, and cheers!

Laughing Glass Cocktails Launches in Southern California

San Anselmo, CA —December 4, 2013 — The three friends have always joked they should mass-produce their famous margarita recipe. Laughing Glass Cocktails, the new startup founded by three girlfriends, mixes and bottles authentic ready-to-drink cocktails using only super premium ingredients. The company rolled out their first product throughout Northern California this summer, and bottles are now hitting store shelves in Southern California. The low-calorie Margarita is made from just a few natural and organic ingredients and tastes just like you made it at home— not like something out of your medicine cabinet.

“The market was ripe for a bottled margarita that tastes great and made with only premium ingredients. Consumers want products that are not filled with junk and taste like they made it from scratch,” said co-founder and CMO Carey Clahan. “You will be proud to pour the Laughing Glass Margarita at your parties and events— and with recipes like our new holiday drink, tequila is not just for summer any more!”

 

THE JINGLEBERRY – Laughing Glass Holiday Cocktail: https://lgcsites.com/laughingglass2/#/press/

 

Jingleberry

 

PURE NATURAL INGREDIENTS

Adding a minimum of ingredients and nothing artificial, Laughing Glass created the first authentic ready-to-pour margarita in the market. Each batch is made with their own proprietary super-premium Blanco tequila, natural citrus, and lightly sweetened with organic agave nectar to make an unequivocally pure and delicious margarita — with a hint of carbonation. It’s non-GMO, gluten-free and vegan to boot.

 

LOW IN CALORIES

“We believe quality and taste are always more important than how many calories are in a drink — but a 4 ounce serving of our margarita is only 110 calories,” added Sydney Rainin, co-founder and CEO. “Our research shows that people base their choices on taste, quality and convenience, not calories, but we worked hard to keep it below a typical margarita.”

“We have accomplished what we set out to do—make a classic margarita that appeals to savvy consumers using only premium ingredients at a competitive price,” added Jill Korst, co-founder and chief mixologist. “This is the most authentic ready-to-drink margarita on the market today, and we’re excited to share it!”

 

PRICING AND AVAILABILITY

SRP is $17.99
Laughing Glass Margaritas are packaged in 750ml glass bottles using eco-friendly packaging. LGC Margaritas are 12% alcohol, about the same as a glass of white wine
110 calories for 4 ounces

 

In addition to retail stores, consumers can purchase Laughing Glass online through three of their retailers, Ludwigs, K&L Wines, The Jug Shop.  Distribution will continue to expand nationally in 2014.


Available at the following locations in Southern California and San Diego counties, with more locations added each week.

LOS ANGELES

Vendome Wine & Spirits, Beverly Hills

Starlite Liquor, Burbank

Regal Liquor, Culver City

Vicente Foods, Los Angeles

Century Liquor, Los Angeles

Sunny Market2, Los Angeles

Melrose Fine Wine & Liquor, Los Angeles

AA Liquors, Los Angeles

Nick’s Liquor, Venice Beach

Mission Wine & Spirits – at all 10 locations soon

Venture Liquor, Simi Valley

 

SAN DIEGO

Marina Blvd. Liquor, San Diego

Texas Liquor, Carlsbad

Major Market, Escondido

M&M Liquor, Fallbrook

Pala Mesa Resort, Fallbrook

Harbor Liquors, Oceanside

Village Square Liquor, San Diego

Valley Farm Market, Spring Valley

 

ABOUT LAUGHING GLASS COCKTAILS

Founded in 2012 by three Marin County friends with a passion for entertaining, Laughing Glass Cocktails is an innovative new spirits company creating quite a stir in The San Francisco Bay Area. The founders were dissatisfied with the ready-to-pour margaritas available in the market today. They set out to create super premium cocktails that don’t compromise flavor, quality, calorie count, or ingredients. The first product to launch is their delicious take on the classic margarita. LGC plans to develop additional ready-to-pour cocktails that will always be natural, lower in calories, and authentic. Laughing Glass Cocktails aims to make gatherings effortless, real, and extraordinarily festive.

For more information, please visit www.facebook.com/LaughingGlassCocktails or contact Amy Bonetti, amy@bigmouthpr.com, 415.407.9008

Laughing Glass moms get the last laugh – SF Gate

The three Ross Valley moms always joked they should mass produce their famous school-fundraiser margarita recipe. No one thought they would.

But last year, Sydney Rainin-Smith, Jill Korst and Carey Clahan, who were up to their elbows in limes for yet another parent-teacher association party, started to get serious. In May, they launched Laughing Glass, a company that makes a low-calorie, organic agave-sweetened premixed margarita.

The unlikely alcohol producers, from divergent backgrounds, are realizing the market for their concoction – which they call “something women don’t have to hide in the kitchen” – might extend beyond the PTA.

The cocktails are selling out at 50-plus Bay Area storefronts where they are carried, and the founders just ordered a double production run and are getting five to 10 calls a day from grocery stores across the country.

“This is a bigger industry and a bigger market than I was prepared for,” said Clahan.

“But that’s true of any startup,” added Rainin-Smith.

Korst agreed, pouring herself another margarita. “Everyone said we’re not gonna be able to do it, and we’re like, ‘A-ha – in your face.’ ”

Juicing and mixing

A year and a half ago, the three women – who met at a house party in Bolinas after college and bonded over PTA events – were spending hours juicing and mixing for school events, local fundraisers and Ross Valley house parties when they thought of starting a company.

“We wanted to make a premixed cocktail that women can actually use, that they can take to a barbecue and not be embarrassed about,” said Laughing Glass CEO Rainin-Smith, a former voice actor.

“And it doesn’t have the connotations of most big, bright green margarita mixes that are made for the 25- or 15-year-old tastes and are basically Kool-Aid.”

They ordered beakers and white gloves online. Chief Operating Officer Korst, who previously worked for Joe Biden in Washington, D.C., asked her husband, a mechanical engineer, to set them up with an elaborate Excel spreadsheet so they could play with ingredients while keeping the calorie count low (they ultimately got to 41 calories per 1.5 ounce serving). With the recipe settled, they started looking for a distributor.

“The alcohol business – bottling, distributing – is all these gruff men,” Rainin-Smith said. “We’ll call these guys and they’re like, ‘Yeah, honey, right.’ Once we started the real bottling and distribution side, it was hard.”

Discouraged, they called the small and local Monterey Bay Bottling Co. in King City (Monterey County). A woman answered the phone, and Rainin-Smith said she almost cried with happiness. And they officially had a bottling partner.

Buoyed, she started looking for a distributor.

“These gals call me up one day,” said Ken MacKenzie. “I mean, so enthusiastic. I tried to talk them out of it, and the gals never flinched.

“Alcohol distribution is a different world – it’s a boys’ club,” he said. “Our business is strictly built on relationships. And those relationships go way back, so it all works by introductions and handshakes. It’s very old school, but you’re starting to see cracks. I mean – these gals.”

He set them up with a small, high-end distillery in the lowlands of Mexico. The founders recently made a trip to visit the distillery and stayed with friends of MacKenzie.

“I think they had some fun down there,” said MacKenzie, laughing. “And it’s fun for me because they’re not doing this for the money, you know? And yet I think they’ll end up making quite a bit.”

This is not the first bottled margarita for a more discerning demographic – Skinnygirl, a low-calorie premixed cocktail line launched by “Real Housewives” star Bethenny Frankel, has been wildly popular, although it was recently pulled from Whole Foods.

‘It tastes homemade’

The Laughing Glass founders could get the last laugh. A friend of theirs recently reported that her husband, on his own, had purchased and consumed an entire 750-ml. bottle one night.

“I don’t want to sound like an alcoholic, but yeah, I did,” said Brad Clark, 44, a vice president at Bank of the West, who seemed a little amazed that his taste for the mix had spread around the women’s social circle.

“It was delicious, and I’m as surprised as the next guy. Most premixed drinks are real sugary, and I kind of think of ladies’ wine coolers, but this stuff, I mean, it tastes homemade.”

At the Jug Shop on Polk Street in San Francisco, warehouse manager Martin Potter said the drink has major fans.

“I have five to six regular customers who are cleaning me out every week,” he said. “Matter of fact, I’m shipping out a case to Idaho today. It’s an excellent product, and I think it’s had good word of mouth.”

The founders meet daily and share Google calendars. (Trying to find a time for a group portrait, one knew when the other’s son was going to the dentist.) “Personally, I think you can work a lot more efficiently when you’re our age,” Rainin-Smith said.

Korst added: “The startups around here are created in a vacuum by boys around a computer. Maybe it’s good we were a little naive about it all.”

Clahan, the former manager for Johnny Love‘s nightclub in San Francisco, pulled another bottle out of the fridge.

“Listen, this is alcohol production and distribution. We dove straight into the deep end,” she said. “We didn’t start a yoga studio.”

Read the Story here!

Marin Company Laughing Glass Cocktails Launches Authentic and Delicious Margaritas —To Go!

FOR IMMEDIATE RELEASE

MEDIA CONTACT

Amy Bonetti/Big Mouth PR, amy@bigmouthpr.com, 415.407.9008

 

[action title=’Marin Company Laughing Glass Cocktails Launches Authentic and Delicious Margaritas —To Go!‘] Bottles are hitting stores throughout the Bay Area just in time for summer[/action]

 

San Anselmo, CA —JULY 1, 2013 — Laughing Glass Cocktails, the new startup founded by three girlfriends, mixes and bottles authentic ready-to-pour cocktails.  The company is rolling out their first product throughout the Bay Area. The low-calorie Laughing Glass Margarita, made from all natural and organic premium ingredients, tastes delicious and has an added twist— a hint of carbonation.

 

“The market is ripe for a ready-to-pour margarita that is 100% natural. Consumers want a super premium product, not filled with junk, and that tastes authentic. They will be proud to pour our Margarita at their parties and events this summer, “ said co-founder and CMO Carey Clahan.  “We all want the ease of a ready-to-drink cocktail, but don’t want to sacrifice taste or quality for the sake of convenience.”

 

PROPRIETARY ARTISAN TEQUILA

 

First Laughing Glass Cocktails set out to find the perfect tequila— the practice of artisan distilling takes a different approach than an industrial brand would.  “We knew we wanted a distinctive, superior tequila for our margarita,” said co-founder and CEO, Sydney Rainin. “We searched for an artisan distiller who understood what we were creating and who could produce exactly what we wanted, and we found them.”

 

Once the distiller was on board, Laughing Glass sourced only the best Agave plants (pinas) from the lowlands of Mexico.  After being picked at the peak of their maturity, the plants are slowly steamed, mashed and fermented. Next, the mixture is distilled in stainless steel barrels for a concentrated, pure and clean Blanco spirit. Blanco tequila is not aged in the oak casks that can cause a heavy flavor, or even an allergic reaction in some.

 

Adding a minimum of ingredients, and nothing artificial, the partners created the first authentic-tasting ready-to-pour margarita in the country. “Our tequila is highlighted by a strong floral aroma,” says co-founder, COO and chief mixologist, Jill Korst, “balanced with a smooth, drinkable and refreshing taste making this the margarita for the true tequila lover”.

 

Laughing Glass Cocktails has accomplished what it set out to do—make a classic margarita that appeals to savvy consumers using premium ingredients at a competitive price, while piggybacking on the current trend surrounding convenience.

 

“We believe quality and taste are always more important than how many calories are in a drink — but a 4 ounce serving of our margarita is only 110 calories,” added Sydney Rainin. “Our research shows that people base their choices on taste, quality and convenience, not calories, but we worked hard to keep the calories below a typical margarita.”

 

“Salud!  Bottoms Up!  Chin Chin! We’ve developed the most authentic and delicious ready-to-drink margarita on the market,” added Carey Clahan. “We are excited to share it. Just pour over ice and slice of lime!”

 

PRICING AND AVAILABILITY

 

Look for the Laughing Glass Margarita in specialty grocery stores throughout the Bay Area (listed below). Distribution will continue to expand in the west over the summer, launching nationally in 2014.

 

SRP is $17.99. Laughing Glass Margaritas come in 750ml glass bottles using eco-friendly packaging.

 

LGC Margaritas are available at the following locations

 

Andy’s Market, Baggy’s, Beltramo’s, Big John’s Market, Blue Fin Cafe and Billiards, Bottle Barn, Cannery Row General Store, Castlewood Golf Course, Corral Market, Country Corner, Danville Bowl, Diablo Foods, Don’s Liquors, Fairfax Market, Golden Gate Market, Jolly King, Jug Shop, Lagunitas Country Club, Ludwig’s, Lunardi’s, Mill Valley Market, Mollie Stones, Nielsen Bros Market and Deli, Oliver’s Market, Ord Terrace, Paradise Foods, Paradise Market, Piazza, St. Helena Wine Center, Surf ‘n Sand, The Cheese Shop, The Meadow Club, United Market, Venice Gourmet, Whole Enchilada Marketplace, Windmill Market, Wine Stop, Woodlands Market, and Zanotto’s.

 

In these cities in The Bay Area:

Burlingame, Carmel by the Sea, Corte Madera, Cotati, Danville, Fairfax, Greenbrae, Healdsburg, Kentfield, Lafayette, Los Gatos, Menlo Park, Mill Valley, Monterey, Moss Landing, Novato, Pleasanton, Ross, San Anselmo, San Francisco, San Jose, San Juan Bautista, San Mateo, San Rafael, Santa Rosa, Sausalito, Seaside, St. Helena, Tiburon, Walnut Creek

 

MARGARITA INGREDIENTS

Laughing Glass makes its Margarita using all natural and organic ingredients:

Beginning with its proprietary, super premium Blanco tequila, it adds delicate natural citrus flavors, sweetened with the subtle taste of organic agave nectar —adding its own unique twist, a hint of carbonation. Unequivocally pure and nothing artificial.

LGC Margaritas are 12% alcohol, about the same as a glass of white wine.

 

ABOUT LAUGHING GLASS COCKTAILS

Founded in 2012 by three girlfriends with a passion for entertaining, Laughing Glass Cocktails is an innovative new spirits company creating quite a stir in The San Francisco Bay Area. The founders were dissatisfied with the ready-to-pour options available in the market today. They set out to create super premium cocktails that don’t compromise flavor, quality, calorie count, or ingredients.  The first product to launch is their delicious take on the classic margarita. LGC plans to develop additional ready-to-pour cocktails that will always be natural, lower in calories, and authentic.  Laughing Glass Cocktails aims to make gatherings effortless, real, and extraordinarily festive.

 

For more information, please go to www.laughingglasscocktails.com, or visit Facebook at: http://www.facebook.com/LaughingGlassCocktails?ref=ts&fref=ts

 

—END—

 

 

 

 

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Laughing Glass Cocktails bottled by Monterey Wine Company, King City, CA for Moms On The Rocks, Inc. Per 1.5 oz - Average Analysis: 41 calories, carbohydrates 2.78g, protein .05g, fat 0g. 

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